AT WHAT TIME OF THE DAY ARE PEOPLE MOST CREATIVE?

Thriving in the morning, burned out in the evening. Barely able to come up with two sentences in the morning, writing your best work in the evening. Stressing about a tricky problem during lunchtime, while bursting with solutions in the middle of the night. Can you relate? Chances are, you might be familiar with the experience of going through inexplicable shifts between being on top of your game and feeling uninspired throughout the course of the day. So, the question is: at what time of the day are people most creative? What does it even mean to be creative? How can you master your creativity to make the most out of it? Let’s explore

Creativity is basically the skill to come up with something that’s new and adequate for its purpose. To find freedom even in the limitations. Creativity is to see the bigger picture when your routine and bias are blocking the view. To find the easiest solution to a seemingly complicated problem. Do you have different definitions in mind? Those probably have truth in them too. Because creativity is extremely multifaceted. It is there in our everyday lives even when we don’t realize it. While some people might be more creative than others, but we all have creativity in us, the question is “when does it thrive the most?”.

The scientific consensus is that most of us are at the peak of their creativity in the morning, as studies confirm that the prefrontal cortex – which is for planning complex cognitive behavior, personality expression, decision making, and moderating social behaviour – is most active during the morning hours.

Although the most agreed upon answer by scientists is that your brain is at its most creative in the morning, there are a lot of factors that influence creativity and productivity on a daily basis. For example, the circadian rhythm which is basically your sleep-wake cycle. Depending on your circadian rhythm you might be most productive in the morning and describe yourself as a “morning person”. Your inner clock urges you to wake up earlier and as soon as you’re awake you’re good to go. Meanwhile many people get more done in the evening or deep into the night because their circadian rhythm is shifted a little backward. Your age and individual lifestyle can also have an influence.

On the other hand, when you feel you’re at your most alert and focused state might not be the time you’re at your most creative. A study about creative problem solving by Mareike B. Weith and Rose T. Zacks, published in the journal Thinking & Reasoning in 2011, concluded that your non-optimal time for focusing and analyzing might be your optimal time for creative thinking. Have you ever been caught off guard by an amazing idea while taking a relaxing shower before going to bed? Or solved a problem you’ve been working on all day while dozing off on the couch in front of the television? This might be the reason why.

“Morning person” or “night owl”, the time of day may have some influence on your creativity, but what’s most influential is your state of mind. Entering a state of relaxed focus might be the key to mastering your creativity. If you strive to learn and achieve more, neurofeedback therapy (brain-wave biofeedback) is one of the ways that are accessible and efficient in training your brain to act a certain way and improve your sleep, mood, attention, productivity, and creativity. Take a chance and make the most of it. You won’t regret it.

Reading this article sparked some questions in you? We at QX World are excited to assist you, so don’t hesitate to contact us.

Benefits of Neurofeedback Therapy for Attention, Creativity, Sleep & Stress Relief

https://www.tandfonline.com/doi/pdf/10.1080/13546783.2011.625663?casa_token=f4Xym_mr2-kAAAAA:9lxVP1QwqOPpnd-R8wQ-1b8Kt6YEGVONzlwT4mcksT1uwk9tJjpilcw5_n_EZ8RMp4IqrE-HfbIDOYQ

https://www.psychologytoday.com/us/blog/the-human-beast/201906/the-most-creative-time-day

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